Ultra recently revealed the first video of their closed beta in which they feature the store front and the full process to buy a game on their platform as a new user. Ultra is a next-generation games distribution platform based on EOSIO, offering new solutions to both developers and players.
In the video they presented an early version of the software, so it might be a little bit different from the soon to be released open beta.
"All accounts on Ultra platform is an Ultra blockchain account that is created automatically and all games on Ultra are tokens! It will have its importance when we will launch our ecosystem.."
Watch the video: https://www.youtube.com/watch?v=s1vHDkIUUr8